Selling That Works Across Every Channel and System

Sales copilots stop at the CRM. Agent-assisted selling reaches into pricing, inventory, and ERP, turning demand from any channel into accurate, margin-protected quotes.

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The Challenge

Complex B2B selling still runs on manual work, with data scattered across systems a copilot can't reach.

Buying styles won't change

Complex orders still arrive by email and phone. Portal-only strategies stall and strain the relationship.

Spec-heavy, complex SKUs

Finding the right SKU, substitute, or compliant variant is slow and error-prone, and it erodes buyer confidence.

Quoting drains reps and leaks margin

Manual SKU resolution and pricing lookups burn rep hours, and every manual step is a chance for margin to slip.

Copilots locked to the CRM

A copilot that can't reach pricing, inventory, contract terms, and ERP can surface a suggestion, but it can't close the loop.

The answer isn't forcing buyers onto a portal, it's giving reps agents that work across every channel and reach into the systems where the real answer lives. One commerce brain, many interaction channels, with ERP authoritative but never in the critical path, and humans owning the exceptions that protect margin.

The Solution

Agents across the full revenue cycle — discovery to cash — reaching into your commerce core, pricing, inventory, contract terms, and ERP. Reps direct and review; agents handle the rest.

Guided Buying & Discovery

Product Discovery

From a Goal to the Right SKU

Moves buyers—and the reps assisting them—from a goal to the right product through conversation, answering spec questions, comparing options, and recommending substitutes based on live availability.

Because it reaches into your systems, account-specific contract pricing and compliance requirements surface automatically.

Guided Buying & Discovery
  • Goal-based discovery

    Conversation that narrows to the right SKU, not a wall of filters.

  • Live substitutes

    Recommends alternatives based on real-time availability.

  • Contract pricing & compliance

    Surfaced automatically, specific to the account.

Order Intake From Any Channel

Multi-Channel Order Intake

Turn Email, Phone, and Portal Into Structured Orders

The agent reads unstructured demand like emails, call transcripts, and free-text line items, and resolves descriptions to confirmed SKUs using catalogue and order history, enriching with contract pricing and live inventory.

High-confidence orders flow to one-click approval; low-confidence or high-risk exceptions go to the rep queue. The high-value accounts that will never switch to a portal are served exactly as they are.

Order Intake From Any Channel
  • Parse any channel

    Reads email and call transcripts, structured or not.

  • Resolve SKUs from free text

    Maps nicknames and "the usual" using catalogue and history.

  • Enrich and route

    Applies contract pricing and inventory; flags what it can't resolve.

Quoting, Margin & Approval

Automated Quote Generation

Fully-Costed Quotes, Reps Own the Exceptions

The agent generates structured draft quotes—pulling pricing tiers, contract overrides, MOQ rules, and live availability—with a confidence score and flagged exceptions for every one that reps can approve, edit, or reject.

Approved quotes become orders and sync to ERP with no rekeying and a full audit trail, ensuring margin protection at scale with human-in-the-loop by design.

Quoting, Margin & Approval
  • Fully-costed draft quotes

    Pricing, contract overrides, MOQ, and availability applied.

  • Exception review

    Confidence scores and flags for margin, anomalies, and stock risk.

  • Quote → order → ERP

    Synced without rekeying, fully audited.

Order Resolution & Collections

Post-Order Service & Collections

Proactive Service and Frictionless Collections

The agent monitors orders for delays, mismatches, and fulfilment issues, kicking off resolution workflows automatically before the customer notices a problem, creating account stickiness through both the order and the service around it.

On collections, it tracks invoice and payment status, sends proactive on-brand reminders, and can extend payment terms within your guardrails, escalating sensitive cases to a rep with full context.

Order Resolution & Collections
  • Proactive monitoring

    Watches for delays, mismatches, and fulfilment exceptions; starts resolution automatically.

  • Escalation with context

    Rerouting, substitution, or rep handoff with everything attached.

  • Collections without friction

    On-brand reminders, policy-bound flexibility, and human escalation when it matters.

Your Hardest Accounts Deserve Better Than a Copilot

Talk through where agent-assisted selling fits your channels, systems, and margin profile.

B2B Operations

Outcomes

Agent-assisted selling shows up where it counts: revenue, rep capacity, margin, and retention. Agents handle the parsing, pricing, and follow-up that slow teams down and create risk, so reps can focus on the relationships and decisions that actually move revenue.

Revenue Acceleration

Guided discovery and faster quoting reduce abandonment and surface larger orders at the point of decision.

Increased Rep Capacity

Agents handle parsing and pricing; reps spend their time on exceptions and relationships, not data entry.

Protected Margin and Cash Flow

Contract pricing applied automatically and invoices followed up proactively so margin holds and cash comes in faster.

Stickier Accounts

Proactive service and resolution keep customers coming back, even the ones who never touch a portal.

How Orium Helps

We help revenue teams adopt agent-assisted selling deliberately and leave the capability with your team.

  • Use-Case Mapping

    Identify the highest-friction selling and quoting workflows worth automating first.

  • Integration to Systems of Record

    Connect agents to your commerce core, pricing, inventory, contract terms, and ERP.

  • Human-in-the-Loop Design

    Define confidence thresholds, review queues, and approval flows that protect margin.

  • Embedded Co-Delivery & Scale

    Build alongside your team, then expand across accounts and channels.

Sell Faster Without Losing Control of Margin

Talk with our team about agents that work across every channel and reach the systems your CRM copilot can't.

B2B Operations

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